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Brightspark Blog

January 19, 2016 | 9:00 AM

10 Fundraising Lessons | Optimize Matching Gift Programs

Written by Brightspark Travel


Did you know that some of your school’s parents can double their fundraising donations without paying a cent more? Many large corporations participate in matching gift programs – that is, when employees donate to a fundraiser or charity, the company contributes the same amount (if not more).

With over 65% of Fortune 500 companies offering matching gift programs, there’s a pretty good chance that at least a few parents can take advantage of them. Yet individuals are often unaware companies offer this. Thus, as you promote your fundraiser to parents and less-frequently-tapped donors, encourage them to look into their company programs.

Topics: Fundraising, For Educators

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